The Fundraiser | Practical advice and insight for the charity sector.

The Fundraiser - Practical advice and insight for the charity sector

6 pages

Posted in How To Guides, General Fundraising, Event Fundraising, Campaigns & Appeals, Local & Community Fundraising, Small Charity Fundraising Social Media & SEO, Technology & Digital, Products & Services

4 ways to market a charity fundraiser without breaking the bank

Date posted: 07 Jan 2020

At the root of a non-profit is the passion for a cause that brings good into the world. To promote that cause, non-profits need effective fundraising. And for people to hear about a fundraiser, you need to market it. Yet with limited resources, funds, and staff, how can you promote your cause...

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Posted in Case Studies, Ask the Experts, Special Focus, Trends & Research, Individual Giving, Major Donor & Philanthropy, General Fundraising, Small Charity Fundraising Donor Management & Behaviour, Charity Management

Small charity survival: lessons from the field

Date posted: 05 Dec 2019

In recent years, smaller charities have found themselves under increasing financial pressure. While they continue to provide vital services that help make a difference within their area of impact, small to medium-sized charities often focus so much on the delivery of these services, that too few resources are left to...

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Posted in How To Guides, Special Focus, Individual Giving, General Fundraising, Direct Marketing, Multichannel Fundraising, Small Charity Fundraising, International Fundraising

10 things to consider in your welcome programme

Date posted: 05 Nov 2019

As fundraisers, we're always looking for the nirvana of low attrition and lifetime supporters. The long-term supporter journey is often talked about, but it's not always obvious how to map out a journey that includes strategic and tactical planning as well as appropriately personalised responses to your valuable newly recruited supporters...

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6 pages