The Fundraiser | Practical advice and insight for the charity sector.

The Fundraiser - Practical advice and insight for the charity sector

6 pages

Posted in Case Studies, Ask the Experts, Charity Profile, Individual Giving, Major Donor & Philanthropy, General Fundraising, Campaigns & Appeals

Using organisational agility to meet big challenges and succeed

Date posted: 04 Feb 2020

Sumatran Orangutan Society (SOS) was established in 2001 with the aim of protecting Sumatran orangutan habitat to ensure a long-term future for the species in the wild. In its early days, and in fact until the mid-2010s, SOS was run most of the time as a one-person operation, with a tiny budget and lots of support from dedicated volunteers...

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Posted in How To Guides, General Fundraising, Event Fundraising, Campaigns & Appeals, Local & Community Fundraising, Small Charity Fundraising Social Media & SEO, Technology & Digital, Products & Services

4 ways to market a charity fundraiser without breaking the bank

Date posted: 07 Jan 2020

At the root of a non-profit is the passion for a cause that brings good into the world. To promote that cause, non-profits need effective fundraising. And for people to hear about a fundraiser, you need to market it. Yet with limited resources, funds, and staff, how can you promote your cause...

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Posted in Special Focus, Analysis, Trends & Research, Individual Giving, Corporate Fundraising & Partnerships, General Fundraising, Event Fundraising, Campaigns & Appeals, Crowd Funding Technology & Digital

Gaming for good – how charities are finding fundraising success in the gaming industry

Date posted: 11 Dec 2019

In the UK there are around 40 million gamers contributing to an industry that accounts for over half of the UK’s entire entertainment market. This makes gaming more profitable than the video and music industries combined...

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Posted in How To Guides, Ask the Experts, Trends & Research, Individual Giving, General Fundraising, Direct Marketing, Campaigns & Appeals Social Media & SEO

Four ways to use Facebook to boost your non-profit's fundraising efforts

Date posted: 12 Nov 2019

Since Facebook introduced their charitable giving tools in 2015, people worldwide have raised over $1 billion through Facebook fundraisers and donate buttons, and over 20 million people have either donated to or started a fundraiser on Facebook...

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Posted in Trends & Research, Campaigns & Appeals, Multichannel Fundraising Innovation, PR & Marketing

6 affordable, eco-friendly merchandise ideas for your charity campaign

Date posted: 22 Oct 2019

Investing in quality merchandise can lead to a rise in product sales; in turn, your charity will incur a profit. But let’s be honest, merchandise can be pretty pricey and rarely is it environmentally-friendly. So, the million-dollar question is: how can you keep within budget, support sustainability and still generate some income from merchandise?

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6 pages