The Fundraiser - Practical advice and insight for the charity sector
How to overcome the taboo of grateful patient fundraising
The most likely donor pool for hospital charities will inevitably be those that have benefitted from its services: patients and their families. So how can we take people on that journey from patient to donor and when is it the right time to do so?

Posted in Ask the Experts, Special Focus, Training & Events, Legacies & In Memory, Direct Marketing Policy & Regulatory
GDPR is here – but what’s next?
Date posted: 24 May 2018

Posted in Opinion, General Fundraising, Direct Marketing Recruitment & HR, Policy & Regulatory
GDPR: You have some important choices to make
Date posted: 25 Oct 2017

Posted in Case Studies, Special Focus, Individual Giving, Legacies & In Memory, General Fundraising, Direct Marketing, Campaigns & Appeals, Grants & Funding, Door to Door Fundraising, Local & Community Fundraising, Online & Mobile Fundraising, Multichannel Fundraising, Small Charity Fundraising Social Media & SEO, Technology & Digital, PR & Marketing, Training & Development, Communications, Policy & Regulatory, Charity Management
Book your place
Date posted: 21 Feb 2017

Posted in Opinion, Trends & Research, Direct Marketing, Online & Mobile Fundraising Technology & Digital, Products & Services
Digital + printed materials bring in 25% more responses than a digital alone
Date posted: 18 May 2016

Posted in Special Focus, Individual Giving, Major Donor & Philanthropy, Direct Marketing Donor Management & Behaviour
The 4 hidden costs of poor donor retention
Date posted: 03 May 2016

Posted in Opinion, General Fundraising, Direct Marketing Training & Development, Policy & Regulatory
One simple principle for ethical fundraising
Date posted: 17 Feb 2016

Posted in How To Guides, General Fundraising, Direct Marketing Data Management
How to handle your supporters’ data
Date posted: 07 Oct 2015

Posted in How To Guides, Telephone Fundraising, Direct Marketing Data Management, Communications
How to handle a One Show Letter
Date posted: 19 Aug 2015

Posted in Opinion, Direct Marketing
Beat tax changes: send direct mail campaigns now
Date posted: 12 Jun 2015
Posted in How To Guides, Direct Marketing Communications
Love letters: 6 tips on how to woo donors with winning words
Date posted: 11 Jul 2013
